Marketing Can Be Overwhelming. The Good News Is, You Have Options.
Simply put: it’s extremely important. Graphic design is a major element to the development of a website. It combines various elements like web page layout, typography, and imagery. The graphic design of a site aims to provide your users with an easy-to-use and visually appealing website.
Graphic designers will often work with several teams, such as marketers and writers, to collaborate on a website project. A graphic designer’s role is to create an experience that will captivate customers in a specific industry. Their design skills balance visual details and placements of creative elements, all while communicating solutions and ideas to site users. The graphic design of a site will bring together technology and art to create a connection with visitors.
Social media marketing is a powerful way for businesses of all sizes to connect with existing and potential customers. Though it is highly effective, social media management is very time-consuming. Instead of wasting time and resources that can be used elsewhere, many companies are turning to social media management services to optimize their online presence.
DJD Marketing ensures our clients are not missing out on a vast audience in the social media realm, such as the billions of users on Instagram, Facebook, Twitter, and Pinterest. Sifting through the online masses may seem overwhelming, but our team is experienced in proven targeting methods and are always adapting to the ever-changing social media scene.
Website Analytics gives you the insights and data you need to grow your business by improving your user experience. When visitors use your site, you can capture their data and track their behavior, which helps you identify weak and strong points of your website. These key conversion metrics can then be used to optimize your website for different goals, such as increased customer conversion and product sales.
Search Engine Optimization
Organically drive high-value traffic to your website
SEO: three letters many know but very few understand. Search Engine Optimization is the method of organically directing more and better traffic to your website through search engine results. While the goal is easily understood, how to achieve it is more complicated. Search engines like Google use an ever-changing, incredibly complex algorithm to rank search results that answer users’ search inquiries. Most users never look beyond the first page of search results, so companies must optimize their content to rank in the top ten results.
Content marketing focuses on creating, publishing, and distributing valuable content for a target online audience. The goal is to attract and retain a specific audience by providing relevant and useful content, rather than giving a sales pitch. Content marketing leads to consistent customer engagement, which then leads to customer action. It has become one of the leading strategies in the marketing world, as it provides value to your customers beyond your products and services.
Pay-per-click, also known as PPC, is an online advertising model that capitalizes on the number of clicks an ad receives. Instead of purchasing ad space outright, an advertiser pays each time a user clicks on one of their online ads. The goal is to strike a balance between high click rates and valuable clicks. If the campaign is too broad, you’ll be paying for irrelevant clicks; too narrow and your campaign will fail.
Thoughtfully designed and strategy websites for any industry
As technology continues to evolve, B2B companies need to stay focused on the needs of their customer and maintain a competitive digital presence. Your company website is the foundation of building brand awareness around your business’s products and services. Your company will virtually disappear with an outdated or nonexistent website, even if your business is superior to your competition.
Web design takes time and patience, but the benefits have a long-term impact on your business. Whether you are considering creating a new website or revamping an existing one, there are many ways a digital experience is important to your business. Think of your website as a silent salesperson working on your behalf.
Email Marketing is invaluable when it comes to building and maintaining a customer base. People rely on email so heavily that studies have shown users check their inbox as much as 15 times a day. People’s use of social media fluctuates, but they steadily use email as a main source of information and mode of communication.
This is exactly why email marketing needs to be included in your company’s digital marketing strategy. Email marketing offers your business many benefits.
Increase loyalty- Customers rely on emails to learn more about your business and services. Email is an efficient way to keep your customers informed on industry news or new products.